October 09, 2019, Mumbai: Mahindra & Mahindra Ltd., a part of the USD 20.7 billion Mahindra Group, announced the launch of a Special Edition of its flagship brand, the Bolero Power+. The special edition is equipped with a host of features (as detailed below) including the regular features offered on the vehicle.
Since its launch in August 2000, Bolero has been a pioneer in the UV segment. It is a trusted workhorse in thousands of families across the nation, known for its robust built and go anywhere capability. It is also being used by various armed forces as well as para-military and internal security forces for years.
The Bolero was recently upgraded with safety features such as Airbag, Anti-lock Braking System (ABS). It also meets crash compliance which comprises Full Frontal Crash, Offset Frontal & Side Impact as applicable for crash norms from 1st October 2019.
The Bolero Power+ Special Edition comes with following enhancements:
Special Edition Decal, Special Edition Seat Cover, Special Edition Carpet Mats, Special Edition – Scuff Plate Set, Steering wheel cover, Front Bumper add-on Fog Lamps, Spoiler with Stop lamp
Bolero is the highest sold UV in India with the highest car park of almost 12 lakh happy owners. Bolero range starts at 7.86 lacs ESR Delhi
The Mahindra Group is a USD 20.7 billion federation of companies that enables people to rise through innovative mobility solutions, driving rural prosperity, enhancing urban living, nurturing new businesses and fostering communities. It enjoys a leadership position in utility vehicles, information technology, financial services and vacation ownership in India and is the world’s largest tractor company, by volume. It also enjoys a strong presence in agribusiness, aerospace, commercial vehicles, components, defense, logistics, real estate, renewable energy, speedboats and steel, amongst other businesses. Headquartered in India, Mahindra employs over 2,40,000 people across 100 countries.
Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise
Media contact information
Vice President (Communications)
Mahindra & Mahindra Ltd.
Landline – + 91 22 28468510
Email – [email protected]